Showing posts with label press releases. Show all posts
Showing posts with label press releases. Show all posts

Sunday, July 10, 2011

Orly Birds of a Feather press release

Hello~ First off, like my new layout? XD I spent the whole of last night working on it and getting everything sorted, only to find out the twitter link on the top right leads to blogger's account and I can't change it! Grrrr :( Oh well, it's tiny so I'll just ignore it. If I ever decide to make a twitter account, I'll show it large and clear :P

Anyway, onto the point of this post. Orly Australia has just sent me info of the greatly anticipated Birds of a Feather collection. And OMG. If there's one polish I want to get my hands on in this collection, it's Fowl play. *drools* It looks like a dupe of OPI's Merry midnight, which I have such a huge lemming for.


We never get anything first here in Australia so I'm mighty excited, hehe. I was lucky enough to receive some of the polishes from this collection in the mail a few days ago so do be on the look out for a near future post! :D Any guesses as to which one I might be showing first? :P And, what are you anticipating from this collection?

~Sharon

Monday, June 27, 2011

Touring America press release

Hi everyone~ Today I have the Aussie press release information about OPI's Touring America collection. To be honest, I'm sitting on the fence with this one - which is good for my wallet! I like to think of the positives :P
OPI GOES ON A ROAD TRIP
Touring America Collection
Join OPI on an adventurous tour across North America visiting iconic locations such as Hollywood, Memphis, Milwaukee, New Orleans and New York City; and celebrate classic style in this seasons fashionable shades with the new Touring America Collection by OPI. 
The collections' twelve new lacquer shades offer comfortable glamour and wearable elegance featuring next season's must-have grays and taupes, dark eggplants, classic neutrals, chocolates and punchy bright coral, peach and melon tones to satisfy everyone's colour preference. This collection’s palette diversity is designed to complement next season's feminine yet dramatic fashion trends. 
OPI hits the road with these coast to coast classic shades paying homage to America’s unique landscape and cities with rich cultural heritage, the collection’s twelve shades offer comfortable glamour and wearable elegance for nails and toes.

The Touring America collection, make up a rich palette of color complementing trends from the fashion runway, where we saw a mix of feminine details and dramatic stark accessories. 
Travel from east to west with I Eat Mainely Lobster, a rich coral shade only found on the east coast. You will find this pretty rose-pink shade on the map with, My Address is "Hollywood" 

Don’t make me reach back there and take that perfect melon shade off you, with Are We There Yet? And don’t let this gorgeous dark shade of grape pass you by with, Honk if You Love OPI

Stop off for a break and some Road House Blues, this R&B shade is true blue. Enjoy your meal with Color to Diner For, rosy-red with a side of awesome.

Buckle up—she’s not stopping until she gets to gray! in Suzi Takes the Wheel. And don’t forget, I Brake for Manicures, a gorgeous eggplant-plum that will have your full attention. 

Show off your sexy grey nails in French Quarter for Your Thoughts. Continue driving onto Seattle where you can climb to new heights in this creamy-rich taupe, A-taupe the Space Needle.

Get in the Expresso Lane in this amped-up dark brown that will never let you down. But you will want to stop the car for this unexpected olive green, Uh-oh Roll Down the Window.

OPI Touring America contains no DBP, Toluene and is Formaldehyde FREE and features OPI’s exclusive PRO Wide tm Brush designed to hold more nail lacquer, spread it more quickly and evenly and deliver a smooth, streak free finish.
Touring America will be available from 1st August 2011, at selected beauty salons, spas, and David Jones nationally, $19.95 RRP incl. GST. For your nearest OPI stockists contact 1800 358 999 or visit www.opi.net.au.

Phew, that was a whole lot of nail polish! Still not feeling this collection too much but maybe it'll change when I see some swatches...especially of the dark ones. I love me some dark shades, hehe :)

~Sharon

Friday, June 24, 2011

Glam Slam! England press release

Hey~^^ One of the nail polish collections which has caught my eyes recently is OPI's collaboration with Serena Williams and producing the Glam Slam! England collection and today I have the Aussie press release info of it!
Get “Unbeatable” Wimbledon Sparkle!
Serena Williams’ Glam Slam! England

The style-savvy athlete and talented manicurist announces yet another collaboration with OPI offering 2 bold metallic shades and a sparkling glitter overlay; colours shades fit for royalty.”

The third installment to William’s collection of lacquers in collaboration with OPI, celebrates the world’s oldest, most prestigious tennis tournament at Wimbledon; Glam Slam! England features two duo-packs filled with sparkle.

Williams states, "Whether I'm on or off the court, style is important. In addition to watching the runways for the latest trends, I think it's important to add my own unique elements and I love experimenting with different glitter shades.”

England’s premier tennis tournament warrants colours with extra glitz and glamour. The next big trend in nails is making lacquer look 3-dimensional by adding different micas and glitters, turning fingertips into jewellery. 
The first lacquer set in the Glam Slam! England includes Your Royal Shine-ness, a metallic silver shade, paired with Servin’ Up Sparkle, a shimmer-packed silver glitter.

The second lacquer set also features Servin’ Up Sparkle, along with Grape…Set…Match, a metallic purple.

The new Glam Slam! England lacquers can be worn alone for a bright pop of color, or layered with Servin’ Up Sparkle to create a textured effect.
Glam Slam! England is available in leading salons and David Jones stores nationally July 11th, $19.95 RRP. For your nearest OPI stockists contact 1800 358 999 or visit www.opi.net.au.
Ahhhh, I'm loving the look of Grape...Set...Match! (although it's a huge pain to type! :P). What a gorgeous looking purple polish! Servin' Up Sparkle looks like a silver version of Teenage dream and Last friday night, which are of course LOVE ♥ Now the decision is: to get my hands on this or save up money? Ahh, dilemma :P

~Sharon

Sunday, March 20, 2011

OPI gift packs for Mothers Day

Hi~ :) I received some information about OPI gift packs for Mothers Day and thought I'd share it since it's quite a steal :). Sorry, this is for my Aussie readers only!

TICKLE HER HEART THIS MOTHERS DAY
OPI invites everyone to pamper their mum this Mothers’ Day with some of her favourite things.
The ultimate pamper pack, Tickle Her Heart, is an ideal gift for the women who likes to maintain her appearance. Tickle Her Heart by OPI contains this season’s most popular neutral shades; Tickle my France-y, a savvy nude; and Sweet Heart a soft sheer nude with a hint of pink, combined with OPI’s Top Coat 15ml and 240 Grit Edge Natural Nail File, all packaged in desirable cosmetic bag, valued at more that $75, this pack will retail for $39.95 at David Jones. 

Show her that you care with the Love the Look, a stylish little pack complete with a pucci design love bracelet and two the best selling OPI lacquers; Lincoln Park After Dark and Big Apple Red. This über chic little pack retails for $29.95 at David Jones.

For the funky mumma, give her her own pack with zing, the Shapely Shapers pack which comes complete with OPI’s Bubble Bath, a soft sheer pink, and OPI’s Strawberry Margarita, a sassy bright pink, plus a funky shaped nail file and tweezer, retailing for $29.95.
Ensure that your mum’s nails and toes sparkle this Mothers’ Day. 

Available from April 2011, at selected beauty salons, spas, and David Jones nationally. For your nearest OPI stockists contact 1800 358 999 or visit www.opi.net.au.
Considering OPI nail polishes retail for $20 each here, I'd say these packs are quite a good bargain! My mum isn't too much of a nail polish lover as I am so I may just grab one for myself. Pretty tempted by the Tickle Her Heart pack actually, I'm on such a neutral streak haha. My wallet definitely isn't loving this though... ;)

~Sharon

Sunday, March 13, 2011

OPI & Pirates of the Caribbean press release

Hello~ :) I just received some information in my inbox about OPI's latest collaboration with Pirates of the Caribbean and putting forward a beautiful collection - Pirates of the Caribbean: On Stranger Tides. Here's the press release information for my Aussie nail fanatics on its release date here down under <3.

OPI Sets Sail for Some Swashbuckling Fun
OPI & Pirates of the Caribbean: On Stranger Tides

Get your sword and parrot ready for some swashbuckling style with the creation of OPI’s Pirates of the Caribbean: On Stranger Tides inspired nail lacquers featuring six limited edition cool pastel lacquer shades and the new Silver Shatter top coat. 
Whilst The Pirates of the Caribbean shades will be the ‘must have’ colours for spring, the real treasure trove is the new crackling shimmery two-texture silver finish know as Silver Shatter top coat. 
OPI will be creating some waves with their new earth shattering Silver Shatter top coat. Following on from the success of OPI’s Black Shatter top coat, the new Silver Shatter was inspired by graffiti artist and is destined to set a new trend in nail art application.

Disney’s highly-anticipated fourth installment of the Pirates of the Caribbean film franchise is directed by Rob Marshall and features an all-star cast, including Johnny Depp and Penelope Cruz. OPI’s The Pirates of the Caribbean: On Stranger Tides lacquers were inspired by a world filled with mythical mermaids, gleaming treasure, and high-seas adventure, with shades ranging from sage and lavender to khaki gray and pastel pink, evocative colours within a tropical setting, with a classic nautical influence.
Jump on-board the Black Pearl to find your own treasure with the new Pirates of the Caribbean: On Stranger Tides shades
Explore this uncharted shade of oyster with a green hue, Stranger Tides. Lose yourself in the adventure with Sparrow Me the Drama, a cool shade of pink that means business.

Show off your pirating spirit in Skull & Glossbones, a desirable nude with a hint of pale khaki grey. Dive into style with this lust-worthy lavender purple shade, Planks A Lot.
 

Hoist the sails and Steady as She Rose, a milky pale pink, designed to help you reach your final destination. Indulge in a magical shade of sea foam pale pastel green, Mermaid’s Tears.
 

Top off your favourite shade with a shimmery sea of silver, Silver Shatter top coat, a two texture cracked finish.
The Pirates of the Caribbean: On Stranger Tides-inspired Nail Lacquers by OPI contain no DBP, Toluene, or Formaldehyde, and feature OPI’s exclusive ProWide™ Brush for easy application.

This limited-edition Pirates of the Caribbean: On Stranger Tides collection will be available from 1st May 2011 at selected salons and David Jones, $19.95. For stockist please contact 1800 358 999 or visit www.opi.net.au.

Woaah, I'm looking forward to this collection! I'm a huge fan of soft shades and this one is just filled with them :D. I'm especially eyeing Planks A Lot and Mermaid's Tears. Which polishes are you anticipating here?

~Sharon